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A successful hair design studio is one that keeps its clients happy. This can be done in a number of different ways. Aside from great cuts, styles, and treatments, your clients need to be comfortable and in a nice environment. Creating the right atmosphere is the key to having happy clients, which means more profits as they continually return. With beautiful, comfortable furniture and extra client services, you can satisfy your customers with more than just great haircuts. To have a successful salon, it will be all about the extras.
Great customer service is the key to having happy, returning clients. As soon as your clients walk in the door, they should be welcomed and made to feel comfortable. This can be done by hiring friendly, professional receptionists and assistants. If your guests must wait, they should be offered beverages like coffee or water, and if possible, you can stock the salon with snacks. If they don’t have to wait and come directly to your stylist station, each client should still be offered something to drink, something to read, and whatever else they need to enjoy their time and be comfortable. These extra services will be key.
Making Them Feel Good
Furniture will play a big role in the happiness of your client. From the minute they walk into the waiting area, they should have a cozy and comfortable place to sit down. Place cozy salon furniture anywhere your client might have to do some waiting. The salon chairs in each station also need to be comfortable. Your clients will spend the most time in these chairs and it will play a big role in whether they want to return or not. Don’t skimp on furniture. It will be crucial to your salon’s success.
Aside from friendly customer service and comfort, there are a few other ways you can create a nice place for your clients. A clean salon is one. If your salon is not clean, it will be the first thing customers will notice. You can also create a nice atmosphere with the décor and colors you use when designing your place. Certain colors can create a calm and relaxing atmosphere, which is something most people enjoy. Clients may return, depending on the cut and treatments they receive, but the atmosphere will also play a big part in whether they do or not.
For a successful salon, you want to be sure you have comfortable furniture as well as top-notch customer service.
Eric Blair is an honored salon equipment expert writing specifically about styling chairs from Salon Equipment Factory and how to improve a spa. He has been in the custom salon furniture manufactring industry over 40 years, distributing to over 50 countries worldwide.